At Alpha to Omega we love printed fundraising appeals! Direct mail can really work effectively to target your donors or clients. We manage every aspect of your direct mail campaign, from data through to the doormat, so that you achieve the highest return on investment.
We are registered with the Fundraising Regulator showing our commitment to good fund-raising practice, complying with the Charity Commission, and helping protect the good name of charitable fundraising - which all plays a key role in improving donor confidence.
The rules around VAT are often complex with printed matter but ‘fundraising items’ are zero rated. If we are working on the whole package this would also include the artwork, print and any mailing fulfilment, so effectively saving 20% of the budget.
To make your campaign work smarter and to insure engagement and few returns, we follow these procedures.
We can process your data, screen your files for duplicates, gone-away records, bereavements and Mailing Preference Service subscribers (MPS), and can provide you with a multitude of reports on the quality of your data both before and after processing. Together with mailsort services and general address cleansing capabilities, A2O are able to offer a comprehensive data service, helping you to be cost efficient in your marketing communications.
We can personalise almost any format of paper document, including direct mail letters, postcards, envelopes and booklets.
Bespoke or standard, A2O have the experience to make it happen. We are able to hand enclose into envelopes, polybags or boxes, and can machine enclose up to 8 inserts. OCR camera matching can match and enclose personalised items. And daily collections by the Royal Mail and other mail services ensure that your campaigns are dispatched directly into the postal system promptly.
“The posters and flyers arrived! They look very striking, the orange is perfect and beautifully printed and a turnaround time for the record books. Thank you very much.”S.M. - Creation Fest
“Anthony Clayton and his team at Alpha to Omega proved to be an enormous help and support from the outset, to the end of the project. Without the help and advice a great deal of time and energy would have been spent by our small team to deal with matters that he is expert in.”I.C.
“Thank you for the fantastic branding you did for us. I was extremely pleased that you came up with concepts that were both fresh and innovative first time around.” R.H.
“Alpha to Omega delivered within a tight 48 hour turnaround time and at an unbelievably competitive price.”L.J.
“The A2O team has proved an incredible service to our ministry. They have offered great insights on understanding UK donors and communicating effectively with them.”S.B. - Insight For Living UK
“The quality of work produced for the minimal cost involved meant that the investment in my business was excellent value for money.”E.M.
“I would have no hesitation in recommending A2O to anyone who needs help with communications and branding.”A.H.